Shoppers Drug Mart New v.i.b. Program

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Become a v.i.b. member

Shoppers Drug Mart has a new program in place for v.i.b. (Very Important Babies.)

So what are the benefits?

  • Each v.i.b. member stays connected with life stage relevant content, exclusive Optimum offers and hot deals on baby products through their enewsletters
  • Every pre-natal mom who signs up will receive a New Baby gift pack when the baby arrives! 
  • As always, v.i.b members get to take advantage of the Shoppers Drug Mart focus on health, nutrition and wellness of pre-natal and new moms. With many Shoppers Drug Marts open til midnight or 24 hours, a pharmacist is always there to help plus, there are so many convenient locations!

Your baby will also receive a birthday card when he or she turns one. I got a sample to see it. It’s a cute card that comes with two optimum deals and a crown.

I was also sent a new mom package to see what is included. There is a photo below.


Small Congratulations Card
Johnson’s Head-to-toe baby wash sample (29ml)
Aveeno Skin Relief Body Wash sample (59ml)
Aveeno Baby Daily Lotion sample (29ml)
v.i.b It’s All About Me bib
3 Huggies Pure & Natural Newborn Diapers
Package of 8 Huggies Natural Care Wipes
A small card to pass on to an expecting friend so they can sign up
Packet of coupons to receive optimum points with certain purchases

Sign up to be a v.i.b member between November 3rd and December 1st and you could win 1 of 50, $50 Shoppers Drug Mart gift cards*! PLUS as a new
member you’ll receive 2500 points the next time you purchase any Pampers diaper products!

I’m signing up right now and I encourage all Canadians to as well. All new moms love samples and savings!

“*NO PURCHASE NECESSARY. Visit for full contest details and information on how to enter without a purchase. Approximate retail value of prize is $50. Chances of winning depend on the number of eligible entries received. Correct answer to skill-testing question required to be declared a winner. Must be a Canadian resident and age of majority or older in province or territory of residence. Valid Shoppers Optimum Card® required to participate. Contest ends December 1st, 2010.”

Disclosure – I am participating in the Shoppers Drug Mart v.i.b program by Mom Central on behalf of Shoppers Drug Mart. I received a gift card and a new baby gift pack as a thank you for my participation. The opinions on this blog are my own.

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